What makes a good RFP response? The good ones contain the answers that focus on the RFP requestor and their needs. The rhetoric you use to answer the questions should not be ALL about your company; instead, your rhetoric should always be in support of the RFP requestor’s requirements.
You can make sure that YOU support the RFP requestor’s requirements by answering the “so what” question as you develop your answers. Ask yourself, so what do I offer that makes me different from my competitors? Why should I get the business? If you've answered these questions, you improve your odds of winning the RFP.
Good luck, and happy RFP response development.
コメント